Kylie Jenner’s Fashion Line Under Scrutiny: The Copying Controversy Explained.

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(Photo: Khy)

VTV.vn – Although Kylie Jenner’s Khy brand has just launched, it has faced many accusations that she “stealed” the idea from Kanye West.

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After “making waves” with an impressive debut, Kylie Jenner continued to announce the release of the second collection for her fashion brand Khy. This collection will include puffer jackets with lining for cold weather.

In the promotional photos, the reality TV star poses seductively in a cream-colored coat from the brand. However, this design immediately faced controversy when many consumers compared Khy’s shirt with the design from Kanye West’s Yeezy GAP 2021.

Kylie Jenner's fashion brand was accused of copying Kanye West - Photo 1.

Life jacket model of Khy brand founded by Kylie Jenner. (Photo: Instagram/Kylie Jenner)

Kylie Jenner's fashion brand was accused of copying Kanye West - Photo 2.

Kanye West’s Round Jacket from 2021. (Photo: Kevin Mazur/Getty Images for Universal Music)

In fact, Kylie’s Khy brand has collaborated with Whole Studios – a brand owned by Sebastian Hunt and Dylan Richards Diaz. Both of these guys have been previously tapped by Kanye West for Yeezy collections. Therefore, many viewers believe that it is very possible that the “synchronization of ideas” comes from these people.

However, this is not the first plagiarism accusation that Kylie has received for her new fashion brand. Last month, designer Betsy Johnson accused the Kardashian businesswoman of “copying” her costume designs.

Despite criticism, the fashion brand owned by Kylie Jenner is still loved by consumers. This brand even witnessed record sales when it brought in 1 million USD in the first hour of sales.

Kylie Jenner's fashion brand achieved 1 million USD in revenue in the first hour of sales
Kylie Jenner’s fashion brand achieved 1 million USD in revenue in the first hour of sales

 

VTV.vn – Continuing her cosmetics brand, Kylie Jenner seems to be moving towards success with her new business project – Khy fashion brand.

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